I don't believe there is just one thing a Loan Officer can do to make them a star. But if I had to narrow it down, I would say right at the top of the list would be something called constant change. The Loan Officer that doesn't change with market trends and technology may be left behind.

Can someone build their mortgage business without the use of the internet? Sure they can, it's been done before so it can be done again. But, if you don't keep up with everything, do you think your business may suffer? Those of you over 35 years old remember what a record store used to be, right? Remember going through the record bins looking at the VINYL records? How long did it take for that kind of music medium was phased out?

Hey, if you were a buggy-whip salesman in the early 1900's you went broke very quickly. Do you know why? Ever hear of Henry Ford and that fancy machine called the automobile, or horseless carriage? I'll let you figure it out.

Loan Officers should NOT revamp everything they're doing all at once, but constantly changing and tweaking what they do is smart. Hey, this industry changes and so should the people in it. Especially with this internet thingy. My coach told me this saying and I thought it was brilliant, so I'll add it here: "In times of change, learners inherit the earth. While the learned find themselves beautifully equipped to deal with a world that no longer exists." - Eric Hoffer

Can a Loan Officer build their mortgage business without constantly changing? Sure they could, but they would be leaving a LOT of money on the table.

And now I would like to invite you to get "Mortgage Info With An Attitude" with Free weekly answers about the mortgage business in the Mortgage Mailbag. As a Bonus for visiting, you'll receive the Special Report "The 5 Biggest Myths about the Pay Option Arm and the Real Truth About Them". You can access this free service and the bonus at http://www.MortgageMailbag.com

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